We've all been there, the moment you receive an ad for something you were just talking about. It's creepy, but you feel there's nothing you can do. Your personal privacy is just something you sacrifice to use free internet services.
That's not entirely true. You have the ability to make ads more generic and less intrusive.
The California Consumer Privacy Act (CCPA) gives Californians the strongest data privacy rights in the United States. CCPA was enacted in 2018 and went into effect on January 1, 2020.
CCPA gives all Californians (approximately 40 million people) new data rights that companies must follow
Over 500,000 companies are subject to CCPA
the right to know what data a company has collected about you
the right to prevent companies from selling or sharing your data with third party businesses
the right to delete the data a company has collected about you
companies cannot discriminate against you for exercising your data rights (to know, delete, and opt-out)
CPRA, otherwise known as Proposition 24, was passed in the state of California on November 4, 2020. The CPRA will amend the California Consumer Privacy Act (CCPA) and will expand California's consumer data privacy laws. The CPRA will not go into effect in the state of California until January 2023.
We know that exercising your CCPA data rights is unnecessarily difficult and time consuming. With the Vael CCPA Detector, we make it easy to exercise your rights and begin taking control of your data.
Easily identify companies subject to CCPA while browsing the internet
More easily submit CCPA requests to delete
More easily submit CCPA requests to opt-out
All features from Free tier
Auto-fill personal information when submitting deletion and opt-out requests
Easily monitor CCPA data requests (deletion and opt-out) that have been submitted
Access to Vael Support
Ethical.net is an online directory of ethical companies that provide products and services that respect consumer data privacyLearn more
A data broker is a business that knowingly collects and sells to third parties the personal information of a consumer with whom the business does not have a direct relationship, subject to specified exceptions.
California law requires these companies to register with the California Attorney General on its website every year, which is available to the public.